Starting off with another wonderful design by the Blue Sky agency, the McPherson FuelZCard site was created using the WordPress CMS system.
The site uses a number of custom page types and a heavily customized admin panel for managing the various pages.
In this case, heavily customized means turning off a lot of the extraneous options available in WordPress. This greatly simplifies the maintenance of the website by the client and should be an essential design consideration of any WordPress installation.